Media Planning
& Buying

Looking for the best
Advertising agency in Dubai?

Maximize your ROI with targeted and strategic media placements.

ICON covers Traditional and Digital media marketing not just by design but by what works best for our customers in terms of reach, cost and design. Our media campaigns ensure that the channel we are opting for is budget friendly and have the maximum output, for that we reasearch every single day, the changing and upcoming trends in the existing and upcoming media channels.

What Makes Us Unique?

Specialized
Services

ICON is not a stock advertisement agency, we take pride in calling ourselves a specialized service provider that works to get to the core of your brand and help your customers see it. We help you bring you bring to the surface what makes you unique, through best fit platforms, channels and modes.

Budget
Friendly

Our offerings supersede the cost price we offer, that is why for 16 years the customers have never thought of us as another cost head. We create precisely what you need, at a cost you can afford, It is that simple.

Focused
dedication

Our teams are not blunt nor preoccupied with multiple projects, With teams and project specific hand-picked brains, you are promised to have the best service you will ever get.

Ready to start?

Take your business to a new level br with ICON Advertising

Services

ATL media planning (TV, print, radio, cinema, OOH)

We can design Above-The-Line media across traditional platforms including television, print, radio, cinema, and outdoor advertising. Our strategic placements ensure your brand is seen and remembered by the right audience at the right time, whether on a Dubai highway billboard or during prime-time TV.

Digital media buying (Google, Meta, LinkedIn, TikTok)

We understand that the media campaigns on priced platforms can be a budget killer. This is why our digital media experts find and design campaigns across top platforms like Google Ads, Meta (Facebook & Instagram), LinkedIn, and TikTok — strategically, with the target audience and right bid on the right creative format in mind — so that you're getting the maximum return on the minimum cost possible.

Programmatic display & remarketing (DV360, Trade Desk)

Using powerful platforms like DV360 and The Trade Desk, we run programmatic display campaigns that automate media buying. We use behavioral targeting and dynamic re-targeting to personalize ads across premium inventory and maximize return on ad spend.

Cross-channel media mix strategy

We design integrated media strategies that balance traditional and digital channels for full-funnel performance. By analyzing your objectives, audience behavior, and budget, we recommend the most effective media mix to drive results — from awareness to conversion.

Local & international media partnerships

We work closely with top media networks, publishers, and platforms across the UAE, GCC, and global markets. These trusted partnerships allow us to negotiate exclusive deals, secure premium placements, and deliver multi-market campaigns for our customers.

Benefits of Email Marketing Services Dubai

  • 1

    High ROI

    Media planning and buying drives real results when every placement is intentional.

  • 2

    Strategic Channel Presence

    We focus on reach, relevance, and return by strategically positioning your brand across TV, print, OOH, Google Ads, Meta, LinkedIn, TikTok, and programmatic platforms like DV360 and The Trade Desk.

  • 3

    Budget Efficiency

    Strategic media planning gives you maximum reach within your desired budget, ensuring your brand appears where it matters, when it matters.

  • 4

    Data-Driven Targeting

    You get targeted visibility across all platforms backed by data-driven decisions.

  • 5

    Optimized Performance

    With optimized ad placements and smart bidding, you gain better cost control, stronger audience engagement, higher ROI, and faster campaign scalability.

  • 6

    Measurable Impact

    From awareness to action, every impression is engineered to deliver measurable results.

Ready to start?

Take your business to a new level br with ICON Advertising

Contact us now!

Contact ICON now and get the best marketing advice and service custom made for your business. We would love to call you ours! Let us take your business to the next level.

Speak to Our Media Experts

Getin touch

Join the most powerful Advertising agency in dubai