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Strategy Consulting

Icon Advertising’s seasoned marketing and advertising veterans are skilled in the art of devising and developing bespoke marketing strategies that not only communicate effectively the attributes of products and services but also highlight the most relevant information in a subtle yet appealing, informative and noticeable manner.

The first step begins with identifying our client’s key value proposition. In simple terms, an organization’s value proposition outlines its unique competitive advantage. Identifying this enables us to find the nexus upon which an organization’s marketing and operations would revolve around and pin-point what sets our client apart in the market, allowing us to leverage upon this via our proposed strategic marketing plan and course of action.

For all inquiries regarding marketing strategy and marketing campaign development and deployment, reach out to us via email at info@icon-ad.com or better yet, come over and we can discuss your requirements!