Motion Graphics – 2D & 3D

A rapidly advancing tool for marketers, motion graphics adds a whole new perspective to marketing and advertising campaigns. At Icon Advertising, we realized this well before our peers. As a result, our team is one of the most experienced in the region and specialize in the creation of fascinating animations with a touch of realism.

2D and 3D animations each have distinct advantages and purposes. The terms 2D and 3D merely indicate dimension i.e. two-dimensional and three-dimensional. Objects of a 2D nature are similar to static pictures and photographs i.e. flat images. Objects of a 3D nature, on the other hand, have depth and can be viewed from any angle. The animations, whether 2D or 3D, are these images which are animated and no longer remain static images.

Motion Graphics – 2D & 3D

2D motion graphics is usually preferred in instances where the animations are needed to be broadcast to a large audience and would have to be easily understandable. 3D comes to the fore in the case of animations around complex subject matters that require the input and depiction of technical matters.

In addition to depending on the type of message that animation is expected to deliver, the cost factor involved is an important deciding factor in opting for which animation would perfectly match with your requirements.

Due to the time required, the software involved and overall enhanced technicality, 3D animations are significantly more costly than 2D. Hence, in most cases, deciding on which type of animation best suits your requirements hinges a great deal on your budget.

To get a feel for budgets along with capabilities, do get in touch with us and our team will be more than willing to revert with our advice and recommendations. In most cases, a mutually agreeable solution is well within reach and given the opportunity, we are certain that Icon Advertising will be able to match and exceed your expectations, whether its 2D or 3D animations that your organization requires.

Our Recent Work

BMW 4 Series Full CGI designed by Icon Advertising Dubai
BMW 4 Series Full CGI designed by Icon Advertising Dubai
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Castrol Beat the Heat Campaign
Castrol Beat the Heat Campaign
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Amazing work done by Team Icon Dubai for Fly Emirates | Advanced Photoshop® Issue 121
Amazing work done by Team Icon Dubai for Fly Emirates | Advanced Photoshop® Issue 121
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